No doubt many people passed by the shuttered home on Long Island Sound and thought, “Nice location, but that house…” But when Charlotte passed by looking for a summer home in the area, she fell in love with the character of the place knowing full well it needed major work. She purchased the home and brought in friend and interior designer Hannah Childs to help update and transform the structure.Read More
School is out, time to shop! If you’re a business owner, it’s time to consider your store or restaurant’s presentation. Will your shop window draw a crowd, or do guests simply walk on by?
This Style Me Sunday we’re offering some tips that will add curb appeal that is sure to attract consumers. From spot lighting to product display, we want to help you spruce up that space to create an eye-catching window showcase!
While there is a bounty of tips we can offer about creating a strong store window display, it’s important to consider your consumer, products, and the mood.
Knowing your audience and their relationship to your brand is essential to visual merchandising. Understanding which of your products appeal to your customers allows you to showcase items that will draw them in. For example, if succulent plants are en vogue, why not place them in a sunny location where they will be seen and adored? Try arranging them on something unique like a step stool or stack of books. Placing hot items up front and center is like placing a bowl of candy in front of a child. Must. Have. Please!
Be sure your display window is bright and your products are easy to see. Spot lighting is a must. By illuminating your products, you create visual hierarchy that helps your customers know what’s important. Down lighting pendants like the Ivanhoe™ Wilcox Deep Bowl Pendants are great for casting ample lighting, while it’s neutral bronze finish isn’t distracting. Eclectic lighting like these apartment lights add texture and character to your window display.
Another fun retail tip: This is your opportunity to take something unusual and style it to be irresistible! Customers may never consider using a skeleton in their home decor, but when paired with a Primitive Wood and Leather stool and other exotic items it becomes fascinating. Caught your attention, didn’t it? If you have one product or dish you can’t quite move off the shelves, why not spruce up its surroundings to add to its appeal?
While products and lighting may appeal to your customers’ tastes, it’s important to appeal to their sensibilities. Friendly signage like this Porcelain Enamel WELCOME Sign literally states your intentions. Your retail display window is your way of expressing that your shop is the place where they want to be — and are wanted! Beautiful address numbers will help your happy customers find their way back to repeat their experience.
What is a beautiful work of art without a proper frame? Likewise, your shop or restaurant’s window needs to be surrounded by attractive signage and lighting that spotlights all its stylish glory. Gooseneck light fixtures with angle or RLM shades are classic lighting for commercial spaces. If you’re looking for a twist on the traditional, why not go copper? The Drake Copper Gooseneck Light takes the cake for beautiful and functional lighting fixtures. Its solid copper construction adds a touch of opulence!
Need more styling tips? Check our of Customer Gallery full of creative commercial displays and interiors!
1. House Numbers from Barn Light Electric | 2. Drake Copper Gooseneck Light from Barn Light Electric | 3. Primitive Wood and Leather from Ethanollie | 4. Wilcox Deep Bowl Pendant from Barn Light Electric | 5. Succulent Wedding Favors from DiamondFloral | 6. Porcelain Enamel WELCOME Sign from Barn Light ElectricRead More
If you’ve roused yourself from the tryptophane-induced coma from yesterday’s feast, you probably realize that it’s time to shop! Or maybe you’re just settling in after a long night’s foray into the big-box world of holiday shopping. How about ordering something useful, beautiful, and American made? Did we mention our annual Thanksgiving Sale is still going on?
To give you some inspiration, we’d like to share some pictures from our friends at TR Building & Remodeling who created the ultimate man cave and sports car garage in Connecticut. The client wanted a barn-like structure to hold his sports cars and sizable wine collection, yet have the same comfort and warmth as the main home. Reclaimed chestnut and pine lumber plus natural stone flooring add warmth to the 1,300-square-foot interior as do the copper gooseneck barn lights adorning the space inside and out. And while we don’t sell this exact style of gooseneck any longer, you can get a very similar look with the Newport Gooseneck Light which combines a classic RLM warehouse design with a modern flared shade. The neck features an opening above the shade where light filters out through the glass giving a pleasant glow. The shade comes in two sizes — 12″ and 16″ — and the glass can be customized with one of more than half a dozen colors. This American made fixture is spun from heavy gauge aluminum and can be finished in a coppertone color likes these lights or 20 other finishes ranging from traditional to modern hues. A wide variety of sizes and styles of gooseneck arms are also available to customize this light to your specific space.
To take advantage of our special Thanksgiving pricing which is good through Monday, November 26, 2012 at 11:59pm PST, just enter the code GIVETHANKS12 into the discount coupon field. Some restrictions do apply so please read the fine print!Read More
Just like the interior of your home, the outer portions should also be a reflection of who you are. What that means is that you need to bring the same look that you have indoors, out. When someone pulls into your driveway, what do you want that first impression to be of?
Capstone Dwellings | Design Build, based in British Columbia, Canada, specializes in building a home for you, the unique homeowner. While this particular home today has relatively traditional lines, the exterior materials used make it edgy and modern. Because of their modest budget, extreme creativity was used to get the most bang for the buck – something we can all relate to, right?
Metal siding is paired up with cherry wood trim to make the face of the home contrast against the towering forests in the background. Also, an easily maintainable yard consists of rock and gravel so one will never have to break out the lawnmower on the weekend! It’s an absolute definite that this home has taken elements from the railroad era; from the wooden beams, to the gravel found by the tracks, all the way to the retro pendant in the eaves of the entryway.
That ceiling light happens to be the CGU Retro Pendant, one of our most unique rustic pendant lights. Bethany of Capstone Dwellings made the wise choice to use a weathered copper finish; the clear coat over the shade makes it somewhat weather proof, but a natural aged patina will start to appear over time. As opposed to commonly used outdoor iron lanterns or flush mount lights, this rustic railroad pendant fully contributes to the unique home’s design.
If you’re interested in the CGU Retro Pendant, but not sure if it will work in your space, no need to worry! Over 40 different finishes and various mounting options help to it perfect for any area – whether minimalistic modern or industrial farmhouse. If you plan on hanging it outside, always remember that the stem mount option is a must in order to protect the wiring from moisture.
Photography Courtesy of Crystal Clear Photography
Designer/Builder: Capstone Dwellings Design-BuildRead More
As part of the Blog Cabin 2010 series on DIY Network, the team from Kitchen Impossible installed the Minimalist Copper Pendant and a porcelain enamel gooseneck light similar to the Goodrich™ 12″ Aero Porcelain enamel shade, both sold at Barn Light ElectricRead More