School is out, time to shop! If you’re a business owner, it’s time to consider your store or restaurant’s presentation. Will your shop window draw a crowd, or do guests simply walk on by?
This Style Me Sunday we’re offering some tips that will add curb appeal that is sure to attract consumers. From spot lighting to product display, we want to help you spruce up that space to create an eye-catching window showcase!
While there is a bounty of tips we can offer about creating a strong store window display, it’s important to consider your consumer, products, and the mood.
Knowing your audience and their relationship to your brand is essential to visual merchandising. Understanding which of your products appeal to your customers allows you to showcase items that will draw them in. For example, if succulent plants are en vogue, why not place them in a sunny location where they will be seen and adored? Try arranging them on something unique like a step stool or stack of books. Placing hot items up front and center is like placing a bowl of candy in front of a child. Must. Have. Please!
Be sure your display window is bright and your products are easy to see. Spot lighting is a must. By illuminating your products, you create visual hierarchy that helps your customers know what’s important. Down lighting pendants like the Ivanhoe™ Wilcox Deep Bowl Pendants are great for casting ample lighting, while it’s neutral bronze finish isn’t distracting. Eclectic lighting like these apartment lights add texture and character to your window display.
Another fun retail tip: This is your opportunity to take something unusual and style it to be irresistible! Customers may never consider using a skeleton in their home decor, but when paired with a Primitive Wood and Leather stool and other exotic items it becomes fascinating. Caught your attention, didn’t it? If you have one product or dish you can’t quite move off the shelves, why not spruce up its surroundings to add to its appeal?
While products and lighting may appeal to your customers’ tastes, it’s important to appeal to their sensibilities. Friendly signage like this Porcelain Enamel WELCOME Sign literally states your intentions. Your retail display window is your way of expressing that your shop is the place where they want to be — and are wanted! Beautiful address numbers will help your happy customers find their way back to repeat their experience.
What is a beautiful work of art without a proper frame? Likewise, your shop or restaurant’s window needs to be surrounded by attractive signage and lighting that spotlights all its stylish glory. Gooseneck light fixtures with angle or RLM shades are classic lighting for commercial spaces. If you’re looking for a twist on the traditional, why not go copper? The Drake Copper Gooseneck Light takes the cake for beautiful and functional lighting fixtures. Its solid copper construction adds a touch of opulence!
Need more styling tips? Check our of Customer Gallery full of creative commercial displays and interiors!
1. House Numbers from Barn Light Electric | 2. Drake Copper Gooseneck Light from Barn Light Electric | 3. Primitive Wood and Leather from Ethanollie | 4. Wilcox Deep Bowl Pendant from Barn Light Electric | 5. Succulent Wedding Favors from DiamondFloral | 6. Porcelain Enamel WELCOME Sign from Barn Light ElectricRead More
It’s beginning to look a lot like Christmas here at Barn Light Electric. From the vintage green Ivanhoe™ Bomber Porcelain Pendant Lights to the cherry red Dino Studio Light—our holiday season will certainly be merry and bright!
This Style Me Sunday we’re showing of our favorite Porcelain lighting fixtures, accessories, and industrial home utilities in their jolliest of finishes. If you’re looking for hues that are holiday appropriate, but look fresh year round—our hand applied porcelain enamel green and red finishes can handle the job! For little pops of color, try our unique cloth cord pendants like the Barn Light Indy Industrial Pendant with a red twist cord or our classic Ball Jar Pendant with the chevron cord.
If you adore industrial style, rustic home accessories like the Round Vintage Utilitarian Wire Baskets, Industrial Factory Backless Stool, and Flush Mount CGUs are items that should be on your wish list!
And what is Christmas without nostalgic traditions? Children will enjoy leaving out cookies and milk in these Enamelware Cups and tracking the moment of Santa’s arrival will be a breeze with vintage timekeeping! Don’t forget to leave a little light on for old Saint Nick with a Mig Pendant and Edison bulb!
Luckily for most of us, creating an inviting front entryway doesn’t involve rocket science. If you’ve got the bones of your structure in place, all you need are some additional touches that give your home genuine curb appeal and will enhance its value for years to come. Start off by simply keeping the area around your front door uncluttered so visitors don’t have to step over a pile of shoes just to get in. Add some potted plants or seasonal flowers in different sized containers and at different heights to add visual interest.
Exterior lighting can make a home look welcoming at night, discourage intruders, and cast a warm glow on the architectural details. This home is striking with its bold architecture and industrial style. What could have been a very stark entry is softened by the choice of colors and the textures of the garden and other plants nearby. The rustic wall sconce is a nod to the Atomic Age and looks much like our Barn Light Industrial Static Topless Sconce.
This wall-hugging fixture is one of our most versatile sconces, available in two sizes, and able to take on a mid-century to modern look with your choice of options. Bold colors like Red and Blue are on the palette as are more traditional tones like Patina and Coppertone. More than half a dozen glass options are available. Rated for wet locations, this sconce will provide years of service by the front door, in breezeways, or on the garage. Choose a matching Atomic Topless CGU Pendant for the porch!
You can also get a similar look with our bold House Numbers. Crafted from heavy duty steel, these 1/4″ thick numbers are powdercoated in your choice of five distinctive colors. Easy to read, even from a distance!
Top photo courtesy Verge Architecture and Design
and Photograher Miguel Edwards
Before you bedeck your porch with pumpkins, scarecrows and spooky cobwebs make sure your curb appeal is up to par! FengShui Design Corp shows us how to style exteriors with clean lines and classic American details like wood side paneling and white trim. With a paint palette featuring vibrant blue, buttery yellow and soft white, your home will look fresh year round! Accessorizing with lighting is essential to show off your beautiful home—and the Trick-Or-Treaters will thank you as well! Highlight your stylishly paved lawn with a porcelain post-mount light. This Bomber Single Post Mount Exterior Light’s yellow finish makes a lovely complement to the door! And don’t forget that pendant lighting, like the Cape Hatteras Pendant, is an excellent way to highlight your industrial House Numbers.
Rustic metal baskets like the Round Vintage Utilitarian Wire Basket are a great way to combine function and style on your front porch. If you wanted to incorporate a little bit of the season in this space, white pumpkins would look lovely clustered along the stairway!
1- Front Porch Entryway photo from FengShui Design Corp
5- Behr Paint – Artesian Water/ Citrus / Powdered Snow
7- Square Garden Pavers photo from Pam Penick’s Digging
If you haven’t noticed the nip in the air, the red-tipped leaves, or the refreshing absence of humidity, check your calendar. The official start of fall is upon us this weekend, and it’s time to relish the season of harvest with all its splendor and comfort. Thinking ahead to the holidays and the myriad family and friends who will land in your living room, isn’t it time to do a little updating? Maybe some shiny new house numbers out front so Cousin Fred won’t circle the block three times looking for your address. Changing up your lighting is also a great way to give a space a whole new look. And now is the perfect time to shop as our Fall for Vintage Sale starts tomorrow! Switch out that builder basic light with a vintage fixture that’s loaded with history, character, and the unique charm that only antique lights possess.
This room has a very rustic feel with the herringbone patterned brick flooring and textured fabrics, not to mention the stack of firewood against the wall. The delicate, arching light fixture is much like the Milk Glass Shades you’ll find on Vintage Barn Lighting. The Flared Milk Glass Shade with a Cotton Twist Cord offers a 9″ wide shade in a compact fixture. In Unfinished Brass or Polished Nickel, this light will be a conversation starter as it illuminates your sumptuous Thanksgiving hors d’oeuvres on the kitchen island.
Or for a real head turner, hang this Vintage Blue Airport Taxi Runway Light in the guest bath, a hallway, or in the game room. Be sure to check out all the offerings in our Vintage Barn Lighting collection including Vintage Brass Lighting, Wall Sconces, and authentic reproduction Edison Style Light Bulbs that will give a vintage boost to any fixture.
Our special Fall for Vintage pricing includes 10% off all vintage fixtures plus free shipping and handling. There are exclusions so be sure to check out the details. Just enter the code FALL4VINTAGE12 at checkout to receive your savings!Read More
It’s not even July yet and we’ve had one exciting summer already at Barn Light Electric! We kicked it off with a great Father’s Day Sale, then moved on to our annual B.L.O.G. contest which still has a few days left to go if you’re interested in your shot at winning $1,000 worth of free lighting! Just last week we introduced the new Maritime Yard Light, part of our ever growing collection of Gooseneck Barn Lighting. And this light came hot on the heels of the new Sinclair™ Stem & Loop Pendant, a beautiful porcelain fixture with a unique combination of both stem and cord mounting.Read More